Say It With Me, Yea Alabama
Yea Alabama! Drown ‘em Tide!
If you’re reading this, you’ve likely sung those words, even screamed them in a full-throated yell at times after a great Alabama victory. But those words, especially Yea Alabama, take on additional meaning as the name for the new NIL entity for Crimson Tide athletics. Those two familiar words ensure the future for UA — for both its student-athletes and its athletic department.
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